Consumer Guides

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Consumer Behavior (8th Edition)
Michael R. Solomon Prentice Hall Prentice Hall
Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people’s social experiences. Social networking, sensory marketing, illusion of truth...
List Price: $173.33 
Our Price: $138.66

Consumer Behavior (9th Edition)
Leon Schiffman, Leslie Kanuk Prentice Hall Prentice Hall
With a strong empirical and market segmentation approach, this book focuses on how the Internet has changed the way people obtain information about potential purchases, giving readers the most up-to-date material on how technology is changing...
List Price: $173.33 
Our Price: $74.45

Blue Book of Gun Values: 29th Edition (Blue Book of Gun Values)
S. P. Fjestad Blue Book Publications Blue Book Publications
This newest 29th edition of the Blue Book of Gun Values, with over one million books in circulation, once again sets the firearms industry standard for both modern and antique firearms information and up-to-date pricing. Now expanded to nearly...
List Price: $39.95 
Our Price: $26.32

The Lucky Guide to Mastering Any Style: How to Wear Iconic Looks and Make Them Your Own
Kim France, Andrea Linett Gotham Gotham
On the heels of the fabulously successful Lucky Shopping Manual comes the complete handbook for creating a great look based on ten iconic styles —packed with more than 450 color images . With a circulation of 1.1 million, Lucky magazine has...
List Price: $30.00 
Our Price: $19.80

The Pill Book (13th Edition) (Pill Book)
Harold M. Silverman Bantam Bantam
For more than two decades, millions of consumers have trusted The Pill Book to provide official, FDA-approved drug information plus guidelines from leading pharmacists. Each drug is profiled in a concise, readable, and easy-to-understand entry,...
List Price: $7.50 
Our Price: $3.99

The Complete Tightwad Gazette
Amy Dacyczyn Villard Villard
Though tightwad seems like a derogatory term, author Amy Dacyczyn wants to assure you that it's okay to be a penny-pincher. This self-styled "Frugal Zealot" wrote and published The Tightwad Gazette for over six years to spread the frugal gospel....
List Price: $22.95 
Our Price: $13.35

Gary Vaynerchuk's 101 Wines: Guaranteed to Inspire, Delight, and Bring Thunder to Your World
Gary Vaynerchuk Rodale Books Rodale Books
Millions have logged onto Gary Vaynerchuk's Wine Library TV —watching him boldly and unconventionally rate hundreds of wines. Viewers are attracted to his youthful energy, unique voice, and often outrageous descriptions. Now, in ...
List Price: $19.95 
Our Price: $9.49

Not Just a Pretty Face: The Ugly Side of the Beauty Industry
Stacy Malkan New Society Publishers New Society Publishers
Lead in lipstick? 1,4 dioxane in baby soap? Coal tar in shampoo? How is this possible? Simple. The $35 billion cosmetics industry is so powerful they’ve kept themselves unregulated for decades. Not Just a Pretty Face chronicles the quest that...
List Price: $15.95 
Our Price: $9.50

Best Baby Products, 9th Ed. (Best Baby Products)
Sandra J. Gordon, Editors of Consumer Reports Consumer Reports Consumer Reports
More than two decades of new parents have turned to Consumer Reports Best Baby Products, the A-Z guide for everything they need to know about getting the best value on the safest products for their babies. This ninth edition is updated with the...
List Price: $16.95 
Our Price: $9.40

Ethical Theory and Business (8th Edition)
Tom L. Beauchamp, Norman Bowie, Denis Arnold Prentice Hall Prentice Hall
This book presents a comprehensive anthology of readings, legal perspectives, and cases in ethics in business. Focuses on providing and explaining the tools needed to deal with ethical dilemmas in business. The authors examine ethical theory...
List Price: $83.20 
Our Price: $74.88

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